Jeff Gomez Presents Master Class on Transmedia in Canada

Jeff Gomez Presents Master Class on Transmedia in Canada

On Tuesday, June 3, 2014, Jeff Gomez, the world's most successful transmedia producer, will be presenting for the first time in Canada, his all-new-one-day Master Class, CREATING BLOCKBUSTER WORLDS: The Power of Transmedia Storytelling.

Presented by The Meeting House Creative Lab, in collaboration with Unikron and Unite Productions, Jeff will present a how-to, practical approach to transmedia, with a focus on the Canadian context. Limited to just 70 participants, the presentation will provide entertainment, advertising, and marketing professionals, as well as writers and media students, licensing extensions for such renowned properties as Avatar, The Amazing Spider-Man 2, Coca-Cola's "Happiness Factory," Halo and Pirates of the Caribbean.

During his time as a guest of The Meeting House in Canada, Jeff will also be presenting two other workshops:

TRANSMEDIA STORYTELLING: The Future of Story Across Multiple Media Platforms, and AUDIENCE & POPULATION ACTIVATION: A Transmedia Approach.

"The media landscape is changing rapidly and dramatically in Canada," said Jeff Gomez of his visit. "There are new techniques to tell compelling stories and deliver vital messages across multiple platforms in a way that deeply engages people. The Meeting House is providing a rare opportunity for me to meet with Canadian storytellers face-to-face and share my experience."

"We are honored to be able to host the incredible Jeff Gomez here in Toronto," said Joss Monson, creative director at The Meeting House. "Transmedia is the future of storytelling and we are thrilled to be learning from the best."

The sessions will take place in Oakville, ON from June 3 to June 5. For more information and to register, please visit

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